This workshop is aimed at businesses that wish to setup or improve an e-commerce business – this can be a pure online operation or part of a multi-channel approach that includes catalogue or high street retail.

What will the workshop enable me to do?

You will be guided through a step-by-step process focussing upon the key points that form the foundation of good ecommerce practice.

Via sections on planning, setup, maintenance and promotion you will have the tools to manage and market an ecommerce website

You will also be given tips and advice to understand how visitors use ecommerce and use this to increase sales and improve customer loyalty.