The SEO workshop is intended for small business owners who wish to increase the volume and quality of traffic to their website from search engines.

What will the workshop enable me to do?

You will learn what exactly SEO is and discover the three key areas of SEO, whilst dispelling the many myths that surround this technology.

You will find out whether a DIY solution would be of benefit or whether you would be better off employing a specialist company and how much that might cost you.

We will also be looking at PPC (pay per click) which is an advertising model used on search engines, advertising networks, and content websites/blogs, where you only pay when a user actually clicks on an ad to visit your website.

Times & Rooms

12:15 - 12:45 in the Merlin 2 room

15:45 - 16:15 in the Merlin 2 room

(please note that the times and rooms are subject to change)

For more workshops please look at the main Technology for Business Programme page.